A 24/7 reputation desk for every clinic you operate.
Repslate is an AI-staffed reputation agency built for multi-location dental groups and corporate veterinary operators. We monitor every new review across Google, Yelp, and Facebook, draft replies inside your approved tone policy, queue one-click approvals for your staff, and escalate sentiment drops within minutes — not the next business day.
- Target response
- <15 min
- Channels covered
- 3
- Auto-publish rate
- ~62%
- Riverside Dental · Suite 104·Google4m ago
"Dr. Patel was incredible with my anxious 9-year-old. Front desk fit us in same-day."
Draft: Thank you, Maya — we're so glad Dr. Patel could put your daughter at ease. See you both at her next cleaning in six months.Auto-published★ 5/5 - Northgate Vet Clinic·Yelp17m ago
"Waited 45 minutes past my appointment. No apology, no explanation at checkout."
Draft: We're sorry about the extended wait, Daniel. Our practice manager, Sara, would like to call you directly — may we have a number?Awaiting approval★ 2/5 - Bright Smiles · King St.·Facebook31m ago
"Got billed twice for the same cleaning. Phone lines were down all weekend."
Draft: [Escalated → billing lead; reply paused pending review]Escalated★ 1/5 - Cedar Park Dental·Google48m ago
"Great cleaning, but the music was very loud in operatory 3."
Draft: Thank you for the kind words, Priya. We'll adjust the volume in operatory 3 this week.Drafted★ 4/5
What we are
Not another SaaS subscription handed to an overstretched marketing team.
Most reputation platforms dump a queue of unfiltered alerts onto the operator who already has nine other fires. Repslate isn't that. We are the desk — you hand off the screen, the drafting, the triage, and the weekly reporting, and we hand back an inbox that only needs your decisions, not your staff's evenings.
Each location gets a calibrated voice. Each reply draft gets routed under your approval policy. Every drop in sentiment gets a human contact paged before the cluster reaches tomorrow morning's standup.
The four desks we run for you
Four desks that close themselves every night.
Every Repslate engagement wires up the same four desks. You can disable any of them, but most DSO and vet operators run them all — that's the point.
Monitor
Every new review across Google Business Profile, Yelp, and Facebook. We poll continuously, deduplicate by source, and surface the ones that move the needle — not the 5-star filler.
Draft
Each reply is drafted inside the client-approved tone policy you define with us — clinical voice for medical complaints, warm voice for visits that ran long, plain voice for fires you want to escalate.
Approve
One-click queues surface the moderate-risk replies that need a human decision. Low-risk replies auto-publish under your policy. High-risk replies pause until eyes are on them.
Escalate
Sentence drops, volume spikes, or flagged topics like billing, scheduling, or clinical care trigger a same-hour alert to your designated contact — via SMS, email, or Slack, whichever you prefer.
How it works
From kickoff to first auto-publish in seven business days.
We don't sell you seats and a dashboard. We sell you the same desk a 50-clinic group would build in-house — at a fraction of the headcount cost, and without the staff turnover that reputation work attracts.
- 1
Connect your listings
You grant read/write access to each clinic's Google Business Profile, Yelp page, and Facebook page. We hash the credentials, never store them in plaintext, and audit every reply.
- 2
Set your tone policy
A one-time working session with your ops lead calibrates voice, escalation thresholds, and the topics that need a human pause. We codify it into your reply library.
- 3
We run the desk
New reviews appear in your dashboard. Low-risk replies publish automatically under your policy. Moderate and high-risk replies queue for one-click approval or escalate to your contact.
- 4
Weekly scorecard
Each Monday, every location gets a scorecard: rating delta, response latency, recurring complaint themes, and ready-to-edit templates you can copy, approve, or hand off.
The Monday morning brief
Every location ranked, every theme flagged, every reply pre-staged.
Operators get the scorecard in their inbox before standup. The cross-location themes get you the early signal — the billing confusion that started at one clinic, the wait-time pattern that quietly spread to four.
14 locations · 312 reviews parsed · 287 replies published · 9 escalations
"“Thanks for flagging this, {first_name}. I've looped in our billing lead, {owner}, who'll reach out within one business day with a complete breakdown. In the meantime, the patient portal shows {invoice_id}— the duplicate charge should clear within 48 hours.”"
Trust + safety
Clinical conversations, audited at every step.
Reputation work touches patient experience. We treat it like a clinical system, not a marketing channel.
- BAA
HIPAA-aware workflow
PHI scrubbers run before any reply is drafted or any escalation is dispatched. We sign a BAA on every engagement.
- AUDIT
Every reply leaves an audit trail
Every auto-publish, every escalation, every staff approval is timestamped, attributed, and exportable for compliance review.
- NO-LOCK-IN
Your listings stay yours
We connect under your existing Google, Yelp, and Facebook credentials. Walk away and your channels are untouched.
Bring us your worst location first
Two-week pilot on the clinic that hurts most.
Send us the location with the lowest rating, the loudest complaint volume, or the thinnest coverage. We run the desk, you see the scorecard, and the pilot self-terminates if it isn't cutting your response time in half.
- Pilot length
- 14 days
- Coverage
- 1 location, all 3 channels
- Commitment
- Month-to-month after
- BAA
- Signed on day one